Students expect universities to provide the same high level of service they receive from every company they do business with. If expectations aren’t met, many are willing to leave. Learn how University of Maryland University College is enhancing its student experience to increase satisfaction, save money, and reduce attrition.Outcomes: Learn to identify customer experience improvement opportunities *Learn to use research tools to measure student satisfaction *Identify methods to document and share customer opportunities for improvement
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SOURCE: Educause
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